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WILMINGTON, NC, June 07, 2022 (GLOBE NEWSWIRE) — North Carolina-born Green Compass, Inc. (“the Company”) is pleased to announce its financial results and strategic growth plan at the following a record first quarter.
In the first quarter of 2022, Green Compass reported year-over-year revenue growth of 26%, a record figure compared to previous quarters. To continue on this trajectory, growth initiatives for 2022 will focus on improving customer experience, sales support, talent acquisition, streamlining operations, nationwide summer activation and corporate social responsibility initiatives to make quality hemp-based wellness products available to communities in need. them the most. Exciting new product launches are also planned, with innovative hemp-derived formulations, connecting science and nature.
“I’m proud of the Green Compass team for all we’ve achieved so far, but rest assured, we’re just getting started. We are excited to implement these growth strategies in 2022 and look to the future,” said Sterling. Chef, general manager. “This growth continues to solidify our leadership position in the domestic market and potential opportunities for international expansion.”
Additions to strategic leadership
Green Compass also continues to invest in recruiting top management team members with unparalleled experience in direct-to-consumer, omnichannel retail, e-commerce and direct selling. Recent additions include: Robert Finigan, Director of Marketing; Jana Kennedy, vice president of sales; and Colby Waisath, Chief Operating Officer.
Additionally, the company has recently added new members to nearly every aspect of the business, including marketing, sales, operations, technology, customer service, finance, warehouse and service personnel. closes, which has more than doubled its staff in the last 12 months. “With such rapid growth, we are grateful to attract world-class talent to our business. My vision for Green Compass has always been and always will be people-focused,” says Meredith Cook, Founder and Visionary. “We’re not only creating great jobs, but more importantly, changing so many lives, while creating a vibrant, family-friendly culture that celebrates our core values.”
Rebranding initiative and cause platform
To lay the foundation for the future, Green Compass is undergoing a comprehensive rebranding effort, with a central focus on sustainability, traceability and diversity linked to its mission to harness the power of clean hemp. and biological for the good of humanity. The company is creating a refreshed customer-led brand image that reflects values, while creating a renewed advocacy for education, support and inclusive communities where families around the world are inspired to share their personal journey of well-being. be hemp. Additionally, the company announced its new cause platform called “The Compass(ion) Project”, which will allocate dedicated funds to three specific pillars of hope – PEOPLE, PLANT and PLANET – through its “1% for hope”.
During the last quarter, the Company invested significantly in scientific research and product development, with a strong expansion of laboratory operations and product development capacity. In addition to its recent product launches, including Nano-CBG collagen powders, terpene-enhanced digestive health jellies, and CBD/Glucosamine pet treats, the company is gearing up for a launch roadmap of robust products through 2022 and 2023. “Green Compass already has a unique advantage, possessing full control over our supply chain. We grow our own certified organic hemp and never use pesticides or other toxins. We are one of the few CBD producers to use food-grade CO2 extraction – an expensive but essential method for obtaining USDA organic certification – producing a premium, low-toxin product that the typical ethanol extraction,” says Sterling Cook. “We’re proud of the progress we’ve made as a team, and grateful for the loyalty of our partners. lawyers and our clients. With rising fears of inflation and recession, we find that our continued growth is a result of the wide range of health benefits our products provide. I am extremely proud of all of our Operations and Agriculture teams.”
About Green Compass
Founded in Wilmington, NC, Green Compass is a mission-based market leader in the hemp-based wellness industry. The company is a social selling brand that harnesses the power of clean, USDA-certified organic hemp to develop and manufacture a wide range of clean, safe and trustworthy products, including CBD, terpenes, flavonoids and other compounds. benefits derived from hemp. . Green Compass hemp is carefully grown and cultivated by its sixth-generation co-founders and farming partners. Green Compass owns all of its R&D, extraction capabilities, formulations and manufacturing, making it one of the only truly vertically integrated brands on the market today. With a focus on quality, the company’s unique philosophy is reinforced by its strong network of more than 16,000 Social Selling Distributors (“Advocates”), who promote the company’s mission to develop clean products , fully traceable and durable that are made safely here. in the United States to distribute to families nationwide.
Sydney Vassal Green Compass 704.953.6392 [email protected]
Source: Green Compass